Ice Box Cooler - New Product Launch!

Two years ago we introduced the Hele Box car camping platform to solve the biggest challenges that came with camping in your car. 

Fast forward to present - thousands of stoked customers are getting the best night's sleep in their vehicle while maximizing storage. 

We couldn't be more thankful for all of your love, support, and memories shared with us along the way.

So when it came time to think about the next problem to solve, we figured there's no one better to ask than our community of car campers, overlanders, and everything in between. 

After a few hundred interviews and conversations, it became clear.

There were plenty of coolers on the market - but none of them are designed to optimize the limited space of your vehicle.

Especially when your car is also your basecamp. 

So we invented one that does. 

• Low-profile Design
• Dual Compartments
• Tailgate Mode
• Easy Access 
• Built to Last

The Ice Box is the result of taking feedback from real campers and turning it into a product that solves the biggest challenges with cold storage on the road:

1 - Big/bulky coolers taking too much space in your vehicle 

2 - Frequently accessed items compromising ice retention

3 - Needing to completely remove the cooler (or other gear) to access what's inside

We are so excited to share the Ice Box with you, but this time we are doing our product launch a bit different. 

The Ice Box is going to be launching on Kickstarter on September 15th, 2026 

If you sign up to our VIP list, you'll secure the lowest pricing - ever. 

Swing by the Ice Box product page to learn more, sign up, and help us re-invent cold storage on the road!