3% of Profits to Nature Conservation: 2024 List of Beneficiaries

3% of Profits to Nature Conservation: 2024 List of Beneficiaries

When launching the Hele Outdoors, we wanted to make sure the impact not only helped our community of car camping adventurers, but also gave back to the planet. 

So we committed 3% of our profits to nature conservation. 

After our first fiscal year of sales (April-Dec) we were able to donate over $3k to small non-profits that are on the frontlines of conversation & awareness. 

Current Hele Box owners - thank you! Here’s the list of non-profits that you supported:

North Shore Community Land Trust 

Malama Pupukea-Waimea 

Na Mea Kupono Learning Center 

All three of these organizations are focused on educating youth, enhancing, and protecting natural landscapes on Oahu, Hawaii. 

Future Hele Box owners - fear not! We will continue to donate 3% of profits to nature conservation efforts as long as our lights are on. 

Last year was solely focused on Hawaii. This year we will split the donations to both Hawaii and the mainland (1.5% each). 

Why Hawaii? It will make more sense once you read our story!

What the heck is a Hele Box? It’s a lightweight sleeping platform that fits in most SUVs/Trucks. 

The Hele Box car camping platform doubles as a storage system (thanks to the dual-use carrying case) and can even be used as a lightweight table! It’s the ultimate product for someone who wants a lightweight sleeping platform that can easily be set up for the relevant weekends/trips and packed away when not in use. 

To our customers, community, and adventurers alike - thank you all so much for the support! I'm so excited to make an even bigger impact together in 2025. 

Aloha, 

Murray (founder) 



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